What Happens When New Gets Old?
Hella Jongerius might just be the designer to ask. In 2013, she asked the world why create another piece of furniture, and in2015 she made a call for a new holistic approach to design.
Jongerius is a Dutch industrial designer responsible for reveling in opposites -- fusing the new and old, craftsmanship and high tech machinery throughout furniture, ceramics, and textiles.
In February 2015, she was interviewed by Dezeen.com at the Design Indaba. In this interview, she mentions that the earliest principles of industrial design were rooted in designers’ compulsion to connect ‘cultural awareness and social responsibility with practical economics’. So where has it gone? In an era of disposable design, where is the balance between feasible and dynamic?
"There's too much s--- design, there's too much shopping without thought...Designers have a responsibility here." – Hella Jongerius
Jongerius draws from the classics to produce truly innovative pieces that are consistent to her style. They’re bold, but not overpowering. Her furniture has a whimsical aesthetic that doesn’t compromise its own functionality. They celebrate imperfection.
She stresses the importance of designing something that is more than new. What else does it have to offer aside from its newness?
Check out this video and let us know your thoughts.
What do you think holistic design really looks like?